Magnet™ Blondes: New, Better, and Different

Achieving icy blonde perfection is no longer a challenge with Magnet™ Blondes, our  technical product line designed to prevent hair damage while delivering beautiful blonde results. With this cutting-edge technology, you can offer your clients the blonde they desire without compromising hair health. Already a fan and wondering what’s new? Read on to discover why Magnet™ Blondes is new, better, and different.

Let’s dive straight in and introduce you to the Magnet™ Blondes range, and share our updated and brand-new products. We are now launching the 1st lightening Clay Powder, offering up to 8 levels of lift*! Magnet™ Blondes Ultimate Clay Powder 8 – Hair Bleach & Lightening Powder’s creamy formula creates a stable consistency, so you can be confident in your coloring process with no bleeds, no swelling, and no foils! This clay hair lightening and bleaching powder is ideal for professionals who want to offer their clients a freehand, no-foil highlighting technique. It delivers outstanding color results without damaging the hair, all while offering the highest level of care through a comprehensive technical platform.

Magnet Blondes: The Ultimate-Oil Repair and Neutralization 

The new Magnet™ Blondes Ultimate Oil – Repair & Neutralization is a must-have addition to your portfolio. This powerful, anti-breakage, and strengthening hair oil is designed specifically for blonde and bleached hair. It neutralizes brassiness with purple pigments for a cool blonde finish, while also strengthening the hair fiber, detangling, controlling frizz, sealing split ends, and enhancing shine—providing the ultimate care for icy blondes.

We’ve also updated the Magnet ™ Ultimate Technical Additive Hair Bonding Treatment. This rebonding treatment not only helps rebuild broken bonds but also creates new ones. While it retains its highly effective formula, it has now been incorporated into the Magnet™ Blondes range to further boost hair strength and provide optimal color results, use after use.

BondIN SYSTEM™: Understanding Our Technology

Our BondIN SYSTEM™ is the powerful technology behind Magnet™ Blondes, offering a comprehensive solution that allows you to push the boundaries of your technical expertise without compromising your clients’ hair. Acting as a 360° protective shield, this system captures metals during technical services, inhibits free radicals, and forms a protective layer over the hair shaft. This allows you to confidently provide high-impact blonde services, knowing the integrity of the hair is safeguarded. The result is hair that is 30 times stronger and ready to embrace any blonde transformation you envision.

Let’s Talk About the Packaging

You may have also noticed the update to the Magnet™ Blondes packaging. It’s functional but also has a significantly reduced CO2 impact: 86% less transport, 7 times less packaging waste, and 71% fewer materials**. 

The Most Cosmetic Blonde Results

Magnet™ Blondes is designed with one goal in mind: to deliver the most cosmetic blonde results possible. Whether you’re working with light, medium, or dark hair, the comprehensive lightening portfolio within Magnet™ Blondes guarantees that every client walks out with their dream color. 

To expand the range of looks you can achieve, Magnet™ Blondes introduces new magnetic Balayage techniques designed to streamline your services. Developed in collaboration with Revlon Professional Brand Ambassador Elisabeth Fernandes, these freehand techniques enable you to create stunning, natural blonde looks with faster application times. The Magnet™ Blondes Ultimate Clay Powder 8 – Hair Bleach & Lightening Powder’s stable mixture and creamy consistency are ideal for these freehand applications, ensuring ease of use and reducing the need for traditional foiling. This allows for greater creative freedom and faster processing times, leaving both you and your clients feeling empowered.

The new additions to the Magnet™ Blondes range represent not just an improvement but a transformation in how lightening services are delivered. With innovative products, advanced protective technologies, and a commitment to sustainability, Magnet™ Blondes is truly new, better, and different. Elevate your salon’s color services with the ultimate in performance and protection—choose Magnet™ Blondes.

If you’re a hair professional, get more inspiration by signing up for our 24/7 educational platform, Revlon Pro Always On (for professionals only). You can also download our new Revlon Pro Color World digital app and continue to defy lift and hair damage with the complete Magnet™ range, which you can order directly from our Revlon ProShop.